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 Monday, March 17, 2014

From Tamron:

100-City Tour Will Turn Photo Store Parking Lots Into A Full Day Photo Experience

March 17, 2014, Commack, New York – Tamron USA announced today that they are embarking on a 100-city national Tailgate Tour to promote photography and Tamron lenses. A fully equipped Tamron van will be visiting camera stores throughout the country, turning mundane parking lots into photo celebrations, complete with free photography mini-sessions, test drives on the latest Tamron products, full evening seminars, specials on Tamron lenses and complimentary tailgate lunches at most participating retailers. This casual and fun approach to photography education is designed to offer easy and free access to great information to anyone interested in photography.

"Our Tamron Tailgate Tour demonstrates our commitment to help all levels of photographers take better images," said Stacie Errera, Chief Marketing Officer of Tamron USA. "Everyone can use a little help with their photography, and we want to come to hometowns across the country to invite people to discover how new technologies and simple suggestions can improve their results."

The Tamron Tailgate Tour will work with local photo retailers to deliver this unique learning experience. The Tamron van will pull into the parking lot and set up for a full day of education with Tamron tech team members on-hand from 12pm to 4pm to help people with their photography questions. And each day will feature team members offering four free mini-sessions under the Tamron Tailgate Learning Tent - "Configuring Your Camera Bag," "Achieving True Colors," "Enhancing Your Image," and "Choosing Your Next Lens," offered every hour starting at 12:30 PM. Raffles will take place at the end of the last session that begins at 3:30 PM.

For those looking for even more tips to creating better photographs, Tamron will offer a two-hour evening seminar entitled "10 Steps to Epic Images," taught by experienced Tamron tech photographers. The cost of the seminars will be $25 dollars and will include a welcome bag with a reporter notebook and lens cleaning cloth. In select cities, an evening seminar plus an in-the-field workshop the next day will be offered for a total of $75.

Visitors will also see the latest in Tamron products, and be eligible to enter the #winatamron Instagram contest, where they can win one of three Tamron 16-300mm All-In-One 18.8X zoom lenses at the end of the tour. Full contest details can be found at the Tamron Tailgate website on April 13th for the kick off of the tour. A Tailgate lunch will be served at most locations from 12pm to 2pm.

"We hope that our Tamron Tailgate Tour will help inspire all of our attendees, from the casual snapshooter to the serious enthusiast, to take better images that will last a lifetime," said Errera.

For more information and to find out when the Tamron Tailgate Tour will be in your area, visit www.tamron-usa.com/tailgate.

B&H carries Tamron lenses.

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 3/17/2014 8:50:46 AM ET   Posted By: Sean
 Thursday, February 6, 2014

From Tamron:

A high-performance, high-power zoom lens that delivers focal lengths extending from an unprecedented 16mm at the wide-angle end up to a long-range telephoto 300mm! Incorporates PZD (Piezo Drive) and Tamron’s exclusive VC (Vibration Compensation) system to further enhance the real-world performance of this next-generation “all-round lens”, which makes taking photographs more convenient and enjoyable.

February 6, 2014, Saitama, Japan – Tamron Co., Ltd. (President & CEO: Morio Ono), a leading manufacturer of precision optics, has announced the development of an advanced new all-in-one zoom lens exclusively for digital SLR cameras with APS-C size image sensors that provides an amazing 18.8X zoom ratio. The lens sample will be on display at the Tamron booth at the CP+ 2014, which will be held from February 13 to 16 in Yokohama, Japan.

Since the launch in 1992 of the 28-200mm (Model 71D) high-power zoom lens – which featured a revolutionary compact, lightweight design – Tamron has been continually expanding its portfolio of world-class optics to benefit consumers.

Tamron previously launched an 18-270mm (Model B008) all-in-onezoom lens exclusively for digital SLR cameras with APS-C size image sensors that features a 15X zoom ratio, superior image quality, swift, quiet AF, and Tamron’s acclaimed VC (Vibration Compensation) mechanism, in an ultra-compact package. This ground-breaking lens has been winning plaudits throughout the world.

Responding to consumers’ demand for expanded focal lengths both at the wide-angle end of the zoom range and the telephoto end, Tamron has begun developing a completely new all-in-one zoom lens design that provides an impressive focal length range extending from 16mm true wide-angle to 300mm super-telephoto.

Product Highlights

  1. A further expansion of the imaging range. With a minimum focal length of 16mm (35mm film equivalent: 24.8mm) at the wide-angle end of the zoom range, and a maximum focal length of 300mm (35mm film equivalent: 465mm), this remarkable new lens provides a zoom ratio of approximately 18.8X.
  2. Responding to requests from consumers who wanted to be able to photograph subjects with a wider viewing angle than is possible with conventional high-power zoom lenses, Tamron has begun developing a unique lens with a minimum focal length of 16mm. At the telephoto end, the maximum focal length has been increased to an impressive 300mm. Users of this new lens can enjoy unprecedented framing flexibility by easily adjusting the angle of view using the convenient zoom ring.
  3. Superior, reliable image quality with a universal lens.
  4. The lens construction features 16 elements in 12 groups. This includes three Molded-Glass Aspherical elements, one Hybrid Aspherical element, two LD (Low Dispersion) elements, one XR (Extra Refractive Index) glass element, and one element of UXR (Ultra-Extra Refractive Index) glass, which has greater refractive index than XR. The full use of specialized glass elements in the design contributes to thorough compensation of optical aberrations. In addition, the use of the latest coating technology for suppressing reflections on lens element surfaces minimizes unwanted flare and ghosting and assures sharp, crisp, high-contrast images.
  5. Using a new design approach to create an ultra-compact lens.
  6. The latest optical technology has been used to provide an expanded zoom range (compared to the B008) at both the wide-angle and telephoto ends, without necessitating the use of an oversized lens body. By employing UXR glass (which helps to reduce the size of the front lens diameter), an optimized layout of the Molded-Glass Aspherical elements, and adopting a 5-lens-group zoom system approach to provide enhanced design flexibility, the new lens embodies the fusion of state-of-the-art optical design, sophisticated mechanical design, and high-precision lens manufacturing technology, thereby attaining a compact size, an unprecedented zoom range, and superior image quality.
  7. A minimum focusing distance of just 0.39 meters supports an extensive range of macro photography capabilities.
  8. The new lens provides a minimum focus distance of 0.39 m over the entire zoom range, with a maximum magnification ratio of 1:2.9. This makes it possible to get right up close to the subject of the photo to enjoy easy, stress-free macro photography.
  9. PZD (Piezo Drive) delivers faster, quieter autofocus action.
  10. The PZD (Piezo Drive), an advanced standing-wave ultrasonic motor system, delivers faster, quieter, more precise AF action when the autofocus is engaged. There is enhanced support for contrast-detection AF capabilities, and focusing when in live-view mode has been made smoother. The new lens also features full-time manual focus, a function that was not provided by B008, making manual focusing more convenient.
  11. Sharper images with VC (Vibration Compensation).
  12. Tamron’s acclaimed VC (Vibration Compensation) mechanism is incorporated into the new lens. VC reduces image blur caused by camera shake to deliver significantly sharper images even when shooting handheld at long telephoto settings
  13. Moisture-resistant construction for worry-free outdoor shooting.
  14. Upgraded cosmetic design.
  15. Tamron has upgraded the cosmetic design and finish of this lens to create a more sophisticated, high-end look in keeping with the demands of discerning DSLR users. Employing a sophisticated linear pattern rubber grip on the zoom and focus rings, and an elegant tungsten-silver name-brand ring, etc., this newly designed model accentuates its visceral presence with understated elegance and class.

Specifications

ModelB016
Focal Length16-300mm
Maximum ApertureF/ 3.5-6.3
Angle of View (diagonal)82°12' - 5°20'
Lens Construction16 elements in 12 groups
Minimum Focus Distance0.39m (15.3 in)
Maximum Magnification Ratio1:2.9 (at f=300mm: MFD 0.39m)
Filter Size67mm
Maximum Diameter75mm
Length99.5mm (3.9 in)
Weight540g (19 oz)
Diaphragm Blade Number7 (circular diaphragm)
Minimum ApertureF/22-40
Standard AccessoriesFlower-shaped lens hood
Compatible MountsCanon, Nikon, Sony

Release date for the Tamron 16-300mm F/3.5-6.3 Di II VC PZD MACRO lens has not been determined.

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 2/6/2014 6:37:43 AM ET   Posted By: Sean

From Tamron:

Innovative all-in-onezoom integrates state-of-the-art optical design, PZD (Piezo Drive) and Tamron’s exclusive VC (Vibration Compensation) system to achieve superb image quality in a remarkably compact, lightweight package.

February 6, 2014, Saitama, Japan - Tamron Co., Ltd. (President & CEO: Morio Ono), a leading manufacturer of precision optics, has announced the development of 28-300mm F/3.5-6.3 Di VC PZD (Model A010), an advanced new all-in-one zoom lens for full-frame DSLR cameras. The lens sample will be on display at the Tamron booth at the CP+ 2014, which will be held from February 13 to 16 in Yokohama, Japan.

Since the launch in 1992 of the 28-200mm (Model 71D) high-power zoom lens – which featured a revolutionary compact, lightweight design – Tamron has been continually expanding its portfolio of world class optics to benefit consumers.

Having revolutionized the optical design of the previous 28-300mm (Model A20), Tamron is developing a powerful new, high-power zoom lens for full-frame DSLR cameras that enhances image quality and incorporates the PZD (Piezo Drive)—a standing-wave ultrasonic motor system optimized for swift, quiet AF—and the acclaimed VC (Vibration Compensation) mechanism in an amazingly compact configuration.

Featuring a new, sophisticated external finish, this lens complements the performance and style of full-frame DSLRs, while delivering the practical advantages of an all-in-onezoom lens.

Product Highlights

  1. State-of-the-art optical design technology delivers superior image quality
  2. The advanced optical construction of this lens includes four elements of LD (Low Dispersion) glass, three Molded-Glass Aspherical elements, one Hybrid Aspherical element, one XR (Extra Refractive index) glass element, and one element of UXR (Ultra-Extra Refractive Index) glass, which has greater refractive index than XR. The full use of specialized glass elements in its design contributes to making this outstanding lens as compact and lightweight as possible, while minimizing aberrations, resulting in superior image quality. Particularly impressive is the thorough compensation of chromatic aberrations at the telephoto end, yielding images of enhanced clarity and crispness.
  3. Focus on portability - The lens is now even smaller and lighter
  4. In addition to state-of-the-art optical design that facilitates downsizing of the lens body, the mechanical design, which incorporates a highly sophisticated multi-stack-cam layout that takes up far less space, and PZD (Piezo Drive), an autofocus drive system with a simpler, more compact structure, has made it possible to reduce the overall dimensions of this lens compared to the existing Tamron 28-300mm (Model A20). These technologies are the fruit of Tamron’s more than 20 years of research and development in the high-power zoom lens field.
  5. Advanced anti-reflection coating
  6. The application of BBAR (Broad-Band Anti-Reflection) coatings for suppressing reflections on lens element surfaces minimizes unwanted flare and ghosting to deliver sharp, crisp, high-contrast images.
  7. Upgraded cosmetic design – Elegant tungsten silver brand ring
  8. Tamron has upgraded the cosmetic design and finish of this lens to create a more sophisticated, high-end look in keeping with the demands of discerning full-frame DSLR users. Employing a sophisticated linear pattern rubber grip on the zoom and focus rings and an elegant tungsten silver name-brand ring, this newly designed model accentuates its visceral presence with understated elegance and class.
  9. PZD (Piezo Drive) delivers faster, quieter autofocus action
  10. The PZD (Piezo Drive), a standing-wave ultrasonic motor system, delivers faster, quieter, more precise action when the autofocus is engaged. The full-time manual focus system is easy and intuitive, enabling quick and convenient manual focus at any time.
  11. VC (Vibration Compensation)
  12. Tamron’s acclaimed VC (Vibration Compensation)mechanism reduces image blur caused by camera shake to deliver significantly sharper images even when shooting handheld.
  13. Circular diaphragm facilitates achieving spectacular blur effects
  14. Using a circular diaphragm, this lens achieves spectacular background blur effects that enable creative use of depth of field.
  15. Moisture-resistant construction for outdoor shooting
  16. Moisture-resistant construction helps prevent moisture from penetrating the lens.

Specifications

ModelA010
Focal Length28-300mm
Maximum ApertureF/3.5-6.3
Angle of View (diagonal)75°23' - 8° 15'(for full-frame format)
52°58' - 5° 20'(for APS-C format)
Lens Construction19 elements in 15 groups
Minimum Focus Distance0.49m (19.3 in)
Max. Magnification Ratio1:3.5 (at f=300mm: MFD 0.49m)
Filter Size67mm
Maximum Diameter74.4mm
Length96mm (3.8 in)
Weight540g (19 oz)
Diaphragm Blade Number7 (circular diaphragm)
Minimum ApertureF/22-40
Standard AccessoryFlower-shaped lens hood
Compatible MountCanon/ Nikon/ Sony

Release date for the Tamron 28-300mm F/3.5-6.3 Di VC PZD Lens has not been determined.

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 2/6/2014 6:28:53 AM ET   Posted By: Sean
 Friday, December 20, 2013

Tamron has announced their upcoming holiday closing schedule.

BranchDates Closed
TAMRON Co., Ltd. (Japan)Dec. 28, 2013 - Jan. 5, 2014
TAMRON USA, Inc. (USA)Dec. 25, 2013 / Jan. 1, 2014
TAMRON Europe GmbH (Germany)Dec. 24-26, 2013 / Dec. 31, 2013 - Jan. 1, 2014
TAMRON Industries(Hong Kong) Limited (China / Hong Kong)Dec. 25-26, 2013 / Jan. 1, 2014 / Jan. 31, 2014 - Feb. 3, 2014
TAMRON Optical Shanghai Co. Ltd. (China / Shanghai)Jan. 1, 2014 / Jan. 30, 2014 - Feb. 6, 2014
TAMRON (Russia) LLC. (Russia)Dec. 31, 2013 – Jan. 7, 2014
TAMRON INDIA PRIVATE LIMITED (India)Dec. 25, 2013 / Jan. 1, 2014

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 12/20/2013 6:47:45 AM ET   Posted By: Sean
 Friday, December 13, 2013

Cutting-edge eBAND Coating and three LD (Low Dispersion) glass elements deliver superior imaging performance, while the latest built-in VC (Vibration Compensation) system broadens users’ horizons in achieving sharper handheld photographs.

November 26, 2013, Saitama, Japan - Tamron Co., Ltd., a leading manufacturer of precision optics, has announced the release of an innovative ultra-telephoto zoom lens with a focal length range of 150mm to 600mm for full-frame and APS-C format DSLR cameras.

Tamron’s previously announced 200-500mm (Model A08), still currently available, is a popular, compact, easy-to-use ultra-telephoto zoom lens, but customers have shown great interest in having a lens that provide an even greater focal length range.

This all-new ultra-telephoto zoom lens features VC (Vibration Compensation) image stabilization, speedy, precise USD (Ultrasonic Silent Drive), state-of-the-art eBAND (Extended Bandwidth & Angular-Dependency) Coating, which significantly reduces the unwanted light reflections that cause flare and ghosting, and, in addition a sophisticated and stylish new external finish.

Its 4x ultra-telephoto zoom capabilities, with a focal length range from 150mm to 600mm, enhance the creative potential of telephoto photography, a captivating feature for all photographers, particularly nature, wildlife, and sports shooters.

Features

  • 4x ultra-telephoto zoom lens with a focal length range of 150mm to 600mm
    The focal length range of this lens was extended by 50mm on the wide-angle side and 100mm on the telephoto side compared to the existing model (Model A08), making it possible to take even more striking photographs of birds, wildlife, sports, and other distant subjects. Mounted on APS-C DSLR cameras, it has a stunning equivalent focal length range of 233mm to 930mm, almost to 1000mm.
  • World class image quality
    Employing 20 elements in 13 groups and boasting an advanced optical design, it delivers a superior balance of resolution and contrast for sharp, clear images. The front group contains three LD (Low Dispersion) glass elements (two in the first group, one in the third) for enhanced optical correction effectiveness, enabling the lens to thoroughly compensate for on-axis aberrations at the telephoto end. The lens also adopts eBAND Coating, developed from state-of-the-art coating technologies, and conventional BBAR(Broad-Band Anti-Reflection) Coating to greatly suppress ghosting and flare even when shooting under adverse lighting conditions.
  • Achieves a 600mm focal length in a compact easy-to handle package
    Ingenious optical design features minimize the movement of lens groups within the lens when zooming. This reduces the amount of barrel extension needed to cover the complete focusing range, making the entire lens more compact.
  • Beautiful background blur effects
    Adopting a 9 blade circular diaphragm enables users to create beautiful background blur effects (bokeh), which provide even greater potential for creative expression. This circular diaphragm retains a nearly circular shape even at two stops down from its maximum aperture.
  • VC (Vibration Compensation) mechanism creates greater opportunities for sharper handheld photography
    Tamron’s proprietary VC (Vibration Compensation) image stabilization system uses a three-coil system, delivering significantly sharper images and creating greater opportunities for handheld ultra-telephoto photography.
  • Comfortable autofocus
    Tamron’s new SP 150-600mm F/5-6.3 Di VC USD features a USD (Ultrasonic Silent Drive) ultrasonic motor drive for swift and accurate AF response, it delivers high torque, very fast response times, and very low noise. The full-time manual focus mechanism allows users to make fine manual focus adjustments at any time even when AF is engaged.
  • New elegant, high-class external finish
    Tamron has upgraded the cosmetic design and finish of this lens to create a more sophisticated, high-end look in keeping with the demands of discerning full-frame DSLR users. Employing a sophisticated linear pattern rubber grip on the zoom and focus rings and an attractive and stylish tungsten silver name-brand ring, this newly designed model accentuates its visceral presence with understated elegance and class.
  • Easy to use tripod mount
    The tripod mount has been completely redesigned to provide superior stability, durability, ease of use, and portability.
  • Comes with "SILKYPIX Developer Studio for Tamron," RAW image development processing software for Tamron’s SP lenses

The SILKYPIX Developer Studio for Tamron provides a range of functions, in addition to the basic adjustment capabilities, such as correcting aberrations (chromatic aberrations of magnification, distortion, peripheral light fall-off), based on the optical data. Used in tandem with Tamron's SP series lenses - renowned for their high-depiction capability - this advanced technology efficiently produces images that meet photographers' most exacting demands.

The Canon mount model will be released first in Japan on December 19, 2013 and subsequently elsewhere. The launch dates of the Nikon and Sony compatible mount models will be announced at a later date. The SP 150-600mm Di VC USD lens will be available in the USA on January 17, 2014.

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 12/13/2013 7:45:29 AM ET   Posted By: Sean
 Thursday, November 7, 2013

From Tamron:

Cutting-edge eBAND Coating and three LD (Low Dispersion) glass elements deliver superior imaging performance, while the latest built-in VC (Vibration Compensation) system broadens users' horizons in achieving sharper handheld photographs.

November 7, 2013, Saitama, Japan - Tamron Co., Ltd. (President & CEO: Morio Ono), a leading manufacturer of precision optics, has announced the development of an innovative ultra-telephoto zoom lens with a focal length range of 150mm to 600mm for full-frame and APS-C format DSLR cameras. The lens sample will be on display in showcase at the Tamron booth at the Salon de la Photo 2013 which will be held from November 7 to 11 in Paris, France.

Tamron's previously announced 200-500mm (Model A08), still currently available, is a popular, compact, easy-to-use ultra-telephoto zoom lens, but customers have shown great interest in having a lens that provide an even greater focal length range.

This all-new ultra-telephoto zoom lens features VC (Vibration Compensation) image stabilization, speedy, precise USD (Ultrasonic Silent Drive)*3, state-of-the-art eBAND (Extended Bandwidth & Angular-Dependency) Coating, which significantly reduces the unwanted light reflections that cause flare and ghosting, and, in addition a sophisticated and stylish new external finish.

Its 4x ultra-telephoto zoom capabilities, with a focal length range from 150mm to 600mm, enhance the creative potential of telephoto photography, a captivating feature for all photographers, particularly nature, wildlife, and sports shooters.

Product Highlights

  • 4x ultra-telephoto zoom lens with a focal length range of 150mm to 600mm
    The focal length range of this lens was extended by 50mm on the wide-angle side and 100mm on the telephoto side compared to the existing model (Model A08), making it possible to take even more striking photographs of birds, wildlife, sports, and other distant subjects. Mounted on APS-C DSLR cameras, it has a stunning equivalent focal length range of 233mm to 930mm, almost to 1000mm.
  • World class image quality
    Employing 20 elements in 13 groups and boasting an advanced optical design, it delivers a superior balance of resolution and contrast for sharp, clear images. The front group contains three LD (Low Dispersion) glass elements (two in the first group, one in the third) for enhanced optical correction effectiveness, enabling the lens to thoroughly compensate for on-axis aberrations at the telephoto end.
    The lens also adopts eBAND Coating, developed from state-of-the-art coating technologies, and conventional BBAR(Broad-Band Anti-Reflection) Coating to greatly suppress ghosting and flare even when shooting under adverse lighting conditions.
  • Achieves a 600mm focal length in a compact easy-to-handle package
    Ingenious optical design features minimize the movement of lens groups within the lens when zooming. This reduces the amount of barrel extension needed to cover the complete focusing range, making the entire lens more compact.
  • Beautiful background blur effects
    Adopting a 9 blade circular diaphragm enables users to create beautiful background blur effects (bokeh), which provide even greater potential for creative expression. This circular diaphragm retains a nearly circular shape even at two stops down from its maximum aperture.
  • VC (Vibration Compensation) mechanism creates greater opportunities for sharper handheld photography
    Tamron's proprietary VC (Vibration Compensation) image stabilization system uses a three-coil system, delivering significantly sharper images and creating greater opportunities for handheld ultra-telephoto photography.
  • Comfortable autofocus
    Tamron's new SP 150-600mm F/5-6.3 Di VC USD features a USD (Ultrasonic Silent Drive) ultrasonic motor drive for swift and accurate AF response, it delivers high torque, very fast response times, and very low noise. The full-time manual focus mechanism allows users to make fine manual focus adjustments at any time even when AF is engaged.
  • New elegant, high-class external finish
    Tamron has upgraded the cosmetic design and finish of this lens to create a more sophisticated, high-end look in keeping with the demands of discerning full-frame DSLR users.
    Employing a sophisticated linear pattern rubber grip on the zoom and focus rings and an attractive and stylish tungsten silver name-brand ring, this newly designed model accentuates its visceral presence with understated elegance and class.
  • Easy-to-use tripod mount
    The tripod mount has been completely redesigned to provide superior stability, durability, ease of use, and portability.
  • Comes with "SILKYPIX Developer Studio for Tamron", RAW image development processing software for Tamron's SP lenses

ModelA011
Focal Length150-600mm
Maximum ApertureF/5-6.3
Angle of View (diagonal)16°25' - 4°8' < for full frame format >
10°38' - 2°40' < for APS-C format >
Lens Construction20 elements in 13 groups
Minimum Focus Distance2.7m (106.3 in)
Maximum Magnification Ratio1:5
Filter Sizeφ95mm
Maximum Diameterφ105.6mm
Length*257.8mm (10.1 in)
Weight1,951g (68.8 oz)
Diaphragm Blades9 (circular diaphragm)*5
Minimum ApertureF32-40
Standard AccessoriesLens hood, detachable tripod mount
Compatible MountsCanon, Nikon, Sony

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 11/7/2013 6:36:01 AM ET   Posted By: Sean
 Thursday, October 31, 2013

Tamron has posted their Third Quarter 2013 Financial Results.

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 10/31/2013 8:05:46 AM ET   Posted By: Sean
 Monday, September 30, 2013

Tamron now has many of their lens user manuals available for download, with more scheduled to be available in the near future.

Tamron Lens Manuals Available

Di SeriesDi II Series
SP 24-70mm f/2.8 VC18-270mm VC PZD
SP 70-200mm f/2.8 VCSP 17-50mm f/2.8 VC
SP 70-200mm f/2.8SP 60mm f/2 Macro
28-300mm VC18-200mm
SP 90mm VC Macro 
SP 90mm MacroDi III Series
SP 180mm Macro18-200mm VC
SP 180-300mm VC 

Adorama carries Tamron lenses.

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 9/30/2013 6:53:39 AM ET   Posted By: Sean
 Tuesday, August 20, 2013

From Tamron USA:

Participants creatively photograph garden-themed macro images and set up an exhibit at Tamron's MyPhotoExhibits.com for a chance to win the new award-winning Tamron SP 90mm Di VC USD Macro Lens

August 20, 2013, Commack, N.Y. - Tamron USA will celebrate World Photography Day with photo enthusiasts across the country with Tamron's "Garden Macro" photography contest. World Photography Day dates back to the invention of the daguerreotype process and the later proclamation of the French government, stating that the invention was a gift "Free to the World" on August 19, 1839.

Contest entrants will creatively photograph garden-themed macro images and set-up an exhibit at Tamron's unique 3D virtual online sharing experience, MyPhotoExhibits.com, between August 19 and September 19, 2013. Tamron will pick the best overall exhibit based on image quality and creativity. The winner will receive the award-winning Tamron SP 90mm F/2.8 Di VC USD Macro 1:1 VC USD (value $749).

Rules
The Tamron "Garden Macro" photography contest is open to users of any photographic equipment who reside in the USA and are at least 18 years old. The exhibit must be set up at by September 19, 2013 and must contain at least 8 images as they relate to topic of Garden Macro photography and use the new "Garden Patio" furniture/ceiling option. All exhibits must be named "Tamron Garden Macro Contest" or the entry will not qualify. For complete rules, please visit the Tamron Garden Macro Contest Page.

Adorama carries Tamron lenses.

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 8/20/2013 10:29:40 AM ET   Posted By: Sean
 Wednesday, August 14, 2013

From Tamron USA:

Expanded Tamron repair technician and customer service staff at Tamron USA's Long Island Headquarters makes the dream a reality

August 14, 2013, Commack, N.Y.- Tamron USA announced that the company now offers 3-business day repair service turnaround for photographic lenses. This achievement works to alleviate customer concerns that when they send in a product for repair service, they may be left without that product for some time. Now, all lenses received in our system by noon EST are estimated the same day and moved onto the next stage. Lenses under warranty (Tamron USA offers a 6-year limited warranty on its photographic lenses) are repaired and shipped back to the customer within three business days. Out of warranty lenses are repaired and shipped back within three business days of the customer's approval of the repair estimate.

"We are thrilled here at Tamron USA to supply our customers with a 3-business day turnaround time," stated Pat Simonetti, Director Technical & Customer Service/Distribution. "With the support of our parent company, we were able to take the necessary action to build upon our staff and make this dream a reality. This accomplishment was and continues to be a real team endeavor. I truly appreciate the efforts from all of those involved in this project," said Simonetti.

The Background

Customers may anguish about sending a lens in for repair, expecting that they could be without their favorite or workhorse lens for some time. Tamron Co., Ltd. recognized this and challenged its subsidiaries to reach a standard 3-business day turnaround service to make customers feel more confident that, in the unlikely event their lens requires service, they would not be long without it. "By speeding up the repair turnaround time, we can alleviate our customers' anxiety about repairs and thereby increase their satisfaction of and confidence in Tamron products," stated Tak Inoue, President and CEO of Tamron USA. Tamron USA took dramatic steps over the past year to increase the number of repair technicians that work on photographic lenses as well as customer service staff. Internal systems were changed to accommodate the inspection of lenses received by noon of each day and route the lenses to the proper technician for expert repair. Repaired lenses are then given top priority in the distribution center to ensure the product is on its way back to the customer within the established guidelines.

Adorama carries Tamron lenses.

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 8/14/2013 8:32:40 AM ET   Posted By: Sean
 Thursday, May 2, 2013

From Tamron:

Participants creatively photograph "clues" and set up their Tamron Scavenger Hunt exhibit at TMyPhotoExhibits.com for a chance to win a Tamron SP 24-70mm F/2.8 Di VC USD lens.

May 1, 2013, Commack, N.Y. - Tamron USA will celebrate National Photo Month, officially recognized by Congress in 1987, this May with photo enthusiasts across the country by holding its first Tamron Photo Scavenger Hunt. Participants will creatively photograph 14 clues and set-up an exhibit at Tamron's unique 3D virtual online sharing experience, MyPhotoExhibits.com by May 31, 2013. Tamron will pick the best overall exhibit based on image quality and creative interpretation of the clues. The winner will receive the award-winning SP 24-70mm F/2.8 Di VC USD zoom lens, the world's only fast standard zoom with image stabilization (value $1300).

Rules

The Tamron Photo Scavenger Hunt is open to users of any photographic equipment who reside in the USA and are at least 18 years old. The exhibit must be set up at MyPhotoExhibits.com by May 31, 2013 and must contain 14 images as they relate to all 14 clues (images may be ordered in any way). Each image must be titled with the clue name. If any image does not correspond to any clue, or images are missing, the entry will not qualify. All exhibits must be named Tamron Photo Scavenger Hunt or the entry will not qualify. For complete rules, please visit: tamron-usa.com/scavengerhunt

The Clues

Participants of the Tamron Photo Scavenger Hunt must creatively photograph each of the following clues:

  1. Something that grows
  2. An interesting structure
  3. Something that begins with the letter T
  4. Something blue
  5. A daily task or chore
  6. Something that smiles
  7. Something wet
  8. Cooking utensil
  9. Something you look through
  10. Something that reflects
  11. Something broken
  12. Peace
  13. Friendship
  14. Something old

B&H carries Tamron Lenses.

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 5/2/2013 7:44:28 AM ET   Posted By: Sean
 Tuesday, April 2, 2013

From Tamron:

Tamron Co., Ltd. (Morio Ono, President & CEO) announced today that it had established a new wholly owned subsidiary in India aimed at expanding sales organization to achieve higher sales volumes and improving every facet of the customer service.

Objective

India, being one of the major markets in the world that has posted significant growths in recent years, has been served by local distributors. In 2009, Tamron established a representative office in India to collect market information and initiated extensive research activities thereafter. To take it to the next phase, Tamron decided to establish a subsidiary to be prepared for further expansion of the market relating to interchangeable lenses for DSLR/mirror-less cameras, and optics for security/surveillance cameras. This is a major strategic move of the company to solidify its foothold in one of the fast growing markets in the world by broadening the customer base as well as enhancing the brand recognition.

Specifics of the plan

Company nameTAMRON INDIA PRIVATE LIMITED
AddressGurgaon (Suburbs of Delhi), Haryana, India
RepresentativeNitin Goel, President & CEO
Principal BusinessMarketing and service of optical products
Capital28 Million Indian Rupee
Share Ratio99.6% by Tamron Co., Ltd.,
0.4% by Tamron Europe GmbH.
Date of establishment March 15, 2013
Employees 5 (starting)
Start of OperationJune, 2013 (projected)

B&H carries Tamron lenses.

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 4/2/2013 9:57:55 AM ET   Posted By: Sean
 Tuesday, March 19, 2013

From Tamron:

March 18, 2013, Saitama, Japan - Tamron Co., Ltd. (President and CEO: Morio Ono / Headquarters: Saitama City), a leading manufacturer of optical equipment, announced the release of a full-size, high-speed telephoto zoom lens equipped with VC (Vibration Compensation) *1 image stabilization, and USD (Ultrasonic Silent Drive) *2 that achieves leading-edge image quality while boasting the most compact*3 design in its class.

The SP 70-200mm F/2.8 Di VC USD (Model A009) for Nikon will be first released in Japan on March 28, 2013 and subsequently elsewhere.

B&H has the Tamron SP 70-200mm F/2.8 Di VC USD for Nikon available for preorder.

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Posted to:    Category: Tamron News
Post Date: 3/19/2013 9:29:38 AM ET   Posted By: Sean
 Friday, February 22, 2013

From Tamron:

February 22, 2013, Saitama, Japan - Tamron Co., Ltd. (President and CEO: Morio Ono / Headquarters: Saitama City), a leading manufacturer of optical equipment, announced the launch of a next generation 90mm Macro lens for full-size SLR cameras. The lens features completely redesigned optics, a proprietary VC (Vibration Compensation)*1, and USD (Ultrasonic Silent Drive)*2.

The SP 90mm F/2.8 Di MACRO 1:1 VC USD (Model F004) for Nikon will be first released in Japan on March 2, 2013 and subsequently elsewhere.

(*1) VC (Vibration Compensation) is Tamron's proprietary image stabilization mechanism.
(*2) USD (Ultrasonic Silent Drive) is Tamron's proprietary ultrasonic motor drive.

B&H has the Tamron SP 90mm F/2.8 Di MACRO 1:1 VC USD Lens for Nikon available for preorder.

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Posted to:    Category: Tamron News
Post Date: 2/22/2013 6:33:57 AM ET   Posted By: Sean
 Thursday, December 13, 2012

From Tamron:

Tamron adds the SP 70-200mm F/2.8 Di VC USD (Model A009) for Canon mount and the SP 90mm F/2.8 Di MACRO 1:1 VC USD (Model F004) for Canon mount to the line-up of lenses with lens profile for aberration correction in Adobe® Photoshop® CS6, Camera Raw (a Photoshop® plug-in), and Photoshop Lightroom® 4

December 13, 2012, Saitama, Japan - Tamron Co., Ltd. (President & CEO: Morio Ono / Headquarters: Saitama City), a leading manufacturer of optical equipment, announced the addition of the SP 70-200mm F/2.8 Di VC USD (Model A009) for Canon mount and the SP 90mm F/2.8 Di MACRO 1:1 VC USD (Model F004) for Canon mount to the lens profile for aberration correction offered for Adobe ® Photoshop ® CS6, Photoshop's raw image plug-in Camera Raw, and the photo management software Photoshop Lightroom ® 4, all developed and offered by Adobe Systems Incorporated.

The lens profile will be bundled with the Camera Raw 7.3 Update and Photoshop Lightroom ® 4.3. With the new profile, customers who own Tamron's SP 70-200mm F/2.8 Di VC USD (Model A009) for Canon mount and SP 90mm F/2.8 Di MACRO 1:1 VC USD (Model F004) for Canon mount will be able to utilize the above software for easy correction of lens distortion, chromatic aberrations and peripheral light fall-off based on design data.*1

By installing the latest version of the Adobe DNG converter, customers who use Photoshop CS5/Lightroom 3 will also be able to use the lens profile for the SP 70-200mm F/2.8 Di VC USD (Model A009) for Canon mount and the SP 90mm F/2.8 Di MACRO 1:1 VC USD (Model F004) for Canon mount.

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Posted to: Canon News   Category: Tamron News
Post Date: 12/13/2012 6:50:30 AM ET   Posted By: Sean
 Wednesday, November 7, 2012

From Tamron:

TAMRON PROVIDES FREE SOFTWARE WITH RAW IMAGE DEVELOPMENT PROCESSING FOR TAMRON’S SP LENSES

"SILKYPIX Developer Studio 4.0 for Tamron" produced by Ichikawa Soft Laboratory

November 6, 2012, Saitama, Japan - Tamron Co., Ltd., a leading manufacturer of optical equipment, will start providing software free of charge for Tamron’s SP series lenses that have been on the market since 2012. The software is based on the RAW image development processing software “SILKYPIX Developer Studio 4.0,” produced by Ichikawa Soft Laboratory.

Features of SILKYPIX Developer Studio 4.0 for Tamron
The SILKYPIX Developer Studio 4.0 software can develop high-quality images from RAW data, incorporating taste adjustments such as white balance, color, sharpness and tone curve recorded by digital cameras.

The SILKYPIX Developer Studio 4.0 for Tamron provides a range of functions, in addition to the basic adjustment capabilities, such as correcting aberrations (chromatic aberrations of magnification, distortion, peripheral light fall-off), based on the optical data. Used in tandem with Tamron’s SP series lenses - renowned for their high-depiction capability - this advanced technology efficiently produces images that meet photographers’ most exacting demands.

Lens compatibility
Compatible with the SP70-200mm F/2.8 Di VC USD (Model A009) and the SP90mm F/2.8 Di Macro1:1 VC USD (Model F004), which is scheduled to be on the market on November 30. Lens data for the SP series to be marketed in the future will be released eventually. The product is also compatible with the SP24-70mm F/2.8 Di VC USD (Model A007), which was released in April this year. SP lenses marketed before March 2012 are not compatible with this software.

Languages - Available in 10 languages
SILKYPIX Developer Studio 4.0 for Tamron can operate in the following languages: Japanese, English, German, French, Italian, Spanish, Russian, Chinese (traditional Chinese/simplified Chinese) and Korean.

OS Compatibility
Windows 8/7/Vista/XP, Mac OS X 10.5-10.8 /PowerPC not supported.

Software Distribution
Software distribution will start on November 30 at this Download Site (http://www.tamron.com/en/download/silkypix/)

Inquiries
Please note: For inquiries concerning SILKYPIX software, contact Ichikawa Soft Laboratory at http://www.silkypix.com Upgrades in SILKYPIX for new cameras will be carried out according to Ichikawa Soft Laboratory’s schedule.

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 11/7/2012 6:35:01 AM ET   Posted By: Sean
 Thursday, September 13, 2012

Just announced: Tamron 90mm f/2.8 Di Macro VC USD Lens (press release)

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 9/13/2012 8:34:26 AM ET   Posted By: Bryan

Just announced: Tamron SP 70-200mm f/2.8 Di VC USD Lens (press release)

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 9/13/2012 8:06:32 AM ET   Posted By: Bryan
 Monday, July 23, 2012

From Tamron:

Notice Regarding Lenses with Altered Serial Numbers

Tamron products with erased or altered laser etched serial number have been found in the USA, Europe, China and elsewhere. These products had no or forged warranty cards.

Tamron cannot offer any warranty for products without a genuine warranty card, such as the ones noted above. In this case, all repairs are subject to charges.

Interchangeable lenses are precision optical products and defects or malfunctions may occur due to inadequate handling. Products with erased or altered serial numbers are exposed to vibrations when the original markings are scraped off. Tamron cannot guarantee the quality of such products.

Tamron products are sold through our local subsidiaries and authorized distributors worldwide. Tamron cannot guarantee the quality of products that are not supplied by our local subsidiaries or authorized distributors, as these are not under Tamron's control.

There is a possibility that lenses bought from other suppliers may be second hand or stolen.

Therefore when purchasing a Tamron product, please make sure it is from a local subsidiary or authorized distributor. Check if a local warranty card of the country of purchase that contains the product's serial number is attached to confirm that it is a product supplied by a local subsidiary or authorized distributor.

If you find anything suspicious with your purchased Tamron product such as no warranty card, please inquire with the dealer where it was purchased or contact Tamron directly.

Please direct inquiries to Tamron at:

Tamron Co.,Ltd.
Imaging Products Business Unit Sales Dept.
TEL 03-3251-3856
Business hour / 9:00-17:20 (except Saturday, Sunday, Public holiday)

Fake S/N sticker is attached:

Tamron Lens Fake Serial Number Sticker

When you peal off the fake S/N sticker, the original laser etched S/N has been erased:

Tamron Lens Serial Number Removed

Original laser etched S/N:

Tamron Lens Etched Serial Number

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 7/23/2012 2:15:48 PM ET   Posted By: Bryan
 Thursday, April 19, 2012

Tamron has created a special site for the new, highly-anticipated Tamron 24-70mm f/2.8 Di VC USD Lens.

Three full-size sample pictures are provided for download, but ... none are shot with an aperture wider than f/5.6 and 56mm, 57mm and 70mm are the only focal lengths exampled.

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Posted to: Canon News, Sony News   Category: Tamron News
Post Date: 4/19/2012 9:58:34 AM ET   Posted By: Bryan
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