Canon EOS Rebel T3 / 1100D Press Release

Canon EOS Rebel T3 / 1100D Press Release

Take the first step into the world of EOS – Canon unveils the EOS 1100D

London, UK, 7th February 2011 – Canon today unveils the new EOS 1100D – the Digital SLR (DSLR) for consumers who want to take the first step on their journey to outstanding still images and HD video. Featuring many technologies developed for more advanced models, and functions which make it even easier to capture fantastic images straight out of the box, the EOS 1100D helps you to have fun with your photography and impress your friends with amazing portraits, landscapes or creative shots.

As your skills develop, the EOS 1100D grows with you. As the gateway to Canon’s world-famous EOS System, the EOS 1100D lets you experiment with more than 60 different lenses and other accessories including Speedlite flashes, to explore the world of photography.

Advanced imaging made easy

Compact and lightweight, the EOS 1100D is a highly versatile DSLR that’s easy to carry with you, allowing you to capture any moment in stunning quality. When a scene lends itself to video as well as stills, 720p HD video capture is easily accessible via the dedicated movie function on the mode dial. Never miss a moment of the action as you frame your image easily and accurately through the newly-designed, bright optical viewfinder, offering 95% coverage of the scene. Alternatively, use Live View to see how different shooting modes will affect the final image on the large rear screen.

You’ll be able to take great images as soon as you start using the EOS 1100D. A Feature Guide in the menu system offers a brief description of each key camera setting and its effect, helping beginners to learn about their camera as they use it.

Basic+ and Creative Auto remove any confusing technical terms, using plain language to describe settings and their effect on the final image. Apply a different ambience to a scene, with Basic+ adjusting exposure, white balance and image processing settings according to easy-to-understand pre-sets based on the creative intent or lighting type. Alternatively, make your image lighter, darker or blur the background to create more interesting results with Creative Auto, which takes all the confusion out of achieving the desired effect.

Shoot and share anywhere

The EOS 1100D also makes it easier to shoot and instantly share your images and HD video with friends and family. The large 6.8cm (2.7”) LCD screen features a sharp 230k-dot resolution and wide viewing angle, making it easy to review the day’s shoot immediately. Alternatively, sit back and enjoy the big-screen image playback by connecting the EOS 1100D directly to an HDTV via HDMI, using the TV remote control to scroll through images and enjoy your own high-quality video.

Thanks to support for Eye-Fi Connected Functions[1], EOS 1100D users can wirelessly transfer their images to a home PC or bypass this stage completely and upload images and video direct to an online sharing account like the CANON iMAGE GATEWAY or Flickr – inspiring everyone to share special, fun and creative photography.

From beginners to pros, the EOS system is used the world over

Designed as a user-friendly, powerful, entry-level DSLR, the EOS 1100D features an impressive specification to support the image quality and performance promised by the Canon and EOS brands.

A 12.2 Megapixel APS-C CMOS sensor enables A3 size images to be recorded or cropped for exciting compositions, without compromising on image quality or print size, while DIGIC 4 image processing allows you to freeze the action with high-speed shooting at 3 frames per second[2]. Low light subjects can be captured with minimal noise and without resorting to using a flash thanks to a sensitive ISO range of 100 – 6400, and the fast, accurate nine-point autofocus (AF) system ensures the subject is in focus no matter where they may stand in the frame. The EOS 1100D also uses the same iFCL metering system developed for the semi-professional EOS 7D, ensuring all subjects are well-exposed, even in the most challenging lighting conditions.

The EOS 1100D will be available with a new addition to Canon’s range of EF lenses. The EF-S 18-55mm f/3.5-5.6 IS II is a new kit lens that offers EOS 1100D users the flexibility to shoot everything from sweeping landscapes to portraits. A lightweight construction means it’s easy to carry, and Canon’s acclaimed optical Image Stabilization offers a 4-stop advantage to ensure sharp images at maximum zoom and when shooting in low light. The new EF-S 18-55mm f/3.5-5.6 IS II will succeed the EF-S 18-55mm f/3.5-5.6 IS in Canon’s current lens portfolio.

EOS 1100D – key features:

  • Superior 12-megapixel image quality
  • On-screen Feature Guide
  • Creative Auto and Basic+
  • HD video capture
  • ISO 100-6400 sensitivity
  • Wide-area 9-point AF system
  • 63-zone iFCL exposure metering
  • 6.8cm (2.7”), 230,000-dot screen
  • Use with all EF and EF-S lenses

[1] This product is not guaranteed to support Eye-Fi card functions (including wireless transfer). In case of an issue with an Eye-Fi card, please check with the card manufacturer. Also note that approval is required to use Eye-Fi cards in many countries or regions. Without approval, use of the card is not permitted. If it is unclear whether the card has been approved for use in the area, please check with the card manufacturer

[2] JPEG file size only

 
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